iTX On-Demand specifically addresses the preparation of VOD and Catch-Up TV assets in a way that dramatically reduces operational costs and the time it takes to get content onto VOD platforms, for both pre-recorded and live content.
iTX On-Demand automates the VOD process. It’s not a separate, or downstream, process VOD asset creation is embedded into the production from the start, using powerful recipes that take the pain out of complex workflows making them easy to execute.
- Work order submission from business systems via RESTful API
- Manual work order submission from iTX Desktop
- On-demand recipes to simplify complex task management
- Media sourcing from standard IT system via CIFS & FTP
- Media sourcing from archive systems and delivery systems
- Support for an extensive range of file formats for video/graphics/captions & subtitles
- Broadcast mastering at 4x real-time or greater
- Support for graphics insertion
- Support for Kantar Nextracker watermarking for audience measurement
- Support for subtitle and caption insertion
- Broadcast Mastering
- Pre-pitch, start jobs ahead of playout as soon as media is available to make assets, hours in advance
- Live growing files, work with live events while on air to make assets minutes after the show finishes
- Transcode to popular formats like H.264, MPEG-2, CableLabs
- Supports third-party transcode systems
- Transform metadata with XSLT sheets to target individual platforms
- Delivery via FTP or CIFS
